FOR IMMEDIATE RELEASE

 

**ATTENTION ALL CALENDAR LISTINGS EDITORS AND ENTERTAINMENT MEDIA**

FREMONT STREET EXPERIENCE INVITES SPORTS FANS TO
MARCH HOOPS

LAS VEGAS – March 8, 2010 – Fremont Street Experience invites sports fans to take part in the valley’s largest month-long hoopfest with March Hoops taking place Friday, March 5 through Monday, April 5.
 
Fremont Street Experience celebrates college basketball with the madness of March that includes the world’s largest NCAA bracket on the Viva Vision screen, two sexy new stage shows, Hardwood Hotties by Missy Cochran Entertainment and Dream Team Divas by Face Productions and an interactive area where guests can test their skills at the 30-foot basketball hoop.
 
Drink specials will also be available throughout the month at the 10 Fremont Street Experience properties (Binion’s, California, Fitzgerald’s, Four Queens, Fremont, Golden Gate, Golden Nugget, Main Street Station, Plaza and Vegas Club) provided by Southern Comfort, Finlandia Vodka, Bacardi and Heineken. Specialty cocktails include: Slam Dunk (Southern Comfort & lemon-lime soda served on the rocks or as a shot) for $4; 3 Pointer (Finlandia Tangerine Vodka, splash of Peach Schnapps and lemon-lime soda served on the rocks) for $4; Ally Oop (Bacardi Gold Rum and cola served on the rocks for $4 and Heineken or Heineken Light 16oz. cans for $3.
 
The entertainment schedule is as follows:
 
Friday, March 5 – Monday, April 5:
·     8:30, 9:30 and 10:30 p.m. – Dream Team Divas, 3rd Street Stage
·     9:10, 10:10 and 11:10 p.m. – Hardwood Hotties, 1st Street Stage
 
March Hoops at Fremont Street Experience begins on Friday, March 5. All events are free and open to the public and parking is available at the Fremont Street Experience parking garage located at Carson and 4th Streets. .

Fremont Street Experience
Fremont Street Experience is a five-block entertainment zone in downtown Las Vegas that is one of the world’s most-visited attractions. Fremont Street Experience features the world’s largest video screen at 1,500 feet long 90 feet above the pedestrian mall. VivaVision, with 12.5 million digital lights and a 550,000-watt sound system, dazzles visitors nightly with light & sound shows. Encompassing 10 hotel-casinos, 60 restaurants and free entertainment, Fremont Street Experience attracts over 18 million annual visitors. Visit www.vegasexperience.com <http://www.vegasexperience.com/> for more information.

About the LVCVA
The Las Vegas Convention and Visitors Authority (LVCVA) is charged with marketing Southern Nevada as a tourism and convention destination worldwide, and also with operating the Las Vegas Convention Center and Cashman Center. With more than 148,000 hotel rooms in Las Vegas alone and 10 million square feet of meeting and exhibit space citywide, the LVCVA's mission centers on attracting ever-increasing numbers of leisure and business visitors to the area. For more information, go to www.lvcva.com <http://www.lvcva.com/> or www.VisitLasVegas.com <http://www.visitlasvegas.com/> .

About the Academy of Country Music Awards

The 45th Academy of Country Music Awards is dedicated to honoring and showcasing the biggest names and emerging talent in the country music industry. The show is produced for television by dick clark productions and will be broadcast LIVE from the MGM Grand Garden Arena in Las Vegas Sunday, April 18, 2010 at 8:00 PM live ET/delayed PT on the CBS Television Network. Orly Adelson and R.A. Clark are executive producers. Barry Adelman is producer, and Bob Bardo is the executive in charge of production. Bob Romeo is executive producer for the Academy of Country Music. For more information, please visit www.acmcountry.com <http://www.acmcountry.com> .

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MEDIA CONTACT:
Drew Smith
Preferred Public Relations
702-254-5704 (phone)
702-327-7258 (cell)
Drew@preferredpublicrelations.com