Headquartered in Las Vegas, Preferred Public Relations (PPR) is a full-service agency that blends traditional and non-traditional PR strategies and tactics to accomplish its clients’ goals. PPR’s results-driven methodology has made us one of the most sought after agencies in Las Vegas. With this momentum and a diligent team of professionals driving us forward, we are on the forefront of becoming one of the most progressive agencies in the industry.
 
For maximum results, PPR is structured into specialized departments – Arts & Entertainment, Business, Special Events and Crisis Communications. Our agency’s areas of experience and expertise include: hospitality/gaming, entertainment, financial, real estate, food & beverage, retail, tourism & travel and meetings & conventions industries. The agency handles media relations and community relations including publicity, promotions, corporate communications, crisis management, speech writing, media training, financial forecasting and budgeting, film project negotiations and the development and execution of grand openings, galas, special events and charity functions.

The scope of PPR campaigns and event planning spans from the grand opening of The Venetian Resort~Hotel~Casino as the local PR agency of record in May 1999 to more recently, launching The Skywalk at Grand Canyon West in March 2007. Other projects include: the grand opening of the Lion Habitat at MGM Grand; the $100 million Stratosphere Casino expansion project marketing and launch: Nevada Development Authority’s campaign targeting Southern California businesses to relocate to Nevada, and the Paris Las Vegas launch of The Producers, the most popular and award-winning show in Broadway history. PPR&M represents world renown artist Peter Max and launched his new gallery in Maui while handling all publicity relations for his signature one-of-a-kind gallery at The Forum Shops, Las Vegas.

PPR has also implemented the grand opening of Cannery Casino, more than 100 restaurant launches (California Pizza Kitchen, Rainbow Bar & Grill, and Steve Hanson’s Fiamma Trattoria at MGM Grand), and national product launches such as the Miniature Novelty “Welcome to Las Vegas” sign and Lladro’s $135,000 Queen of the Nile signature piece.

In the eight years since the opening of PPR, the agency has coordinated, managed and executed more than 300 grand openings and high-profile special events. In addition, PPR has expanded its services to include a myriad of corporate clients such as Bank of Nevada, Snell & Wilmer law firm, Nevada Development Authority, Nevada Restaurant Association, Stratosphere Casino, Las Vegas Meetings by Harrah’s, and the World Jewelry Center. The agency was also hired to develop and host HERO, Homeland Education Resource Organization’s two-day security trade show in 2003, and a full trade show for the Monterey Vintners Association at Mandalay Bay in 2006.